Monday, January 18, 2016

Pantone's Two Colors of the Year for 2016

Photo borrowed from Pantone.com
For more than 20 years, Pantone has been considered the global authority on color.  Pantone chooses one color every year, to be the color of the year. This year, they decided to change things up a bit and chose two colors, Rose Quartz and Serenity.  
Leatrice Eiseman, Executive Director of the Pantone Color Institute, states, "Rose Quartz is a persuasive yet gentle tone that conveys compassion and a sense of composure. Serenity is weightless and airy, like the expanse of the blue sky above us, bringing feelings of respite and relaxation even in turbulent times."  
She goes on to say, "As consumers seek mindfulness and well-being as an antidote to modern day stresses, welcoming colors that psychologically fulfill our yearning for reassurance and security are becoming more prominent. Joined together, Rose Quartz and Serenity demonstrate an inherent balance between a warmer embracing rose tone and the cooler tranquil blue, reflecting connection and wellness as well as a soothing sense of order and peace."
So what does this mean for you as a jewelry designer?  For the color Rose Quartz, think pinks... of course, the gem rose quartz, but also pink opal and Tiger Bead Store's dyed pink chalcedony.
Gem suggestions for Pantone's Rose Quartz


For the color Serenity, think a softer, cooler blue.  Gems like natural blue chalcedony, sky blue topaz, aquamarine and blue lace agate are a few that come to my mind.  
You will find these colors being used throughout the year in clothing, jewelry, home interiors, paints, and many, many more places.  Keep an eye out for Rose Quartz and Serenity and see how many places you can find that use Pantone's color recommendations.  You'll be surprised. 
 

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